BTEC Level 3 Unit 19 Pitching for a New Business Assignment Brief 2026

University Pearson Qualifications
Subject Unit 19 Pitching for a New Business

GB002D12M2 Unit 19 Assignment Brief 2026

Qualification Pearson BTEC Level 3 National Diploma in Business

Pearson BTEC Level 3 National Extended Diploma in Business

 Course code GB002D12M2
Unit number & title Unit 19: Pitching for a new Business
Learning aim(s) (B) Develop a business plan for a viable micro-business start-up

(C) Carry out a pitch for funding for the chosen micro-business
Assignment title Finding the funding Assignment number 2 of 2
Assessor name Laura Tamara Date issued 03/04/2026
Hand in date and time 17/04/2026 Hand in location Teams
Referral submission date & time 1 week (TBC) Hand in location Teams

Vocational Scenario

You’ve been invited to an Angel Investor’s event in London’s Canary Wharf. There are 29 other attendees each with innovative micro business ideas hoping to secure funding. You will need to explain your marketing plan, and justify your conclusions through a high-quality pitch.

Task 1

The verbal pitch presentation video should not exceed 10 minutes in length, including any demonstrations or prototypes, which are optional. The pitch should be submitted as a pre-recorded video accompanied by a minimum of 5 PowerPoint slides, and maximum of 7. All group members must appear and speak in the video. PowerPoint presentation slide decks should be uploaded via Microsoft Teams. The pitch should request a specified start-up funding amount, and respond to the sample question from the class audience.

Task 2

Further developing your existing business plan from assignment 1 ‘Making the Dream a Reality’ you should reflect and explain your marketing plan for your chosen micro business.

The business plan should consider and include the impact of legal and financial aspects. Within the business plan there should be financial analysis of the marketing strategy, with justified conclusions. The work must follow UK spelling, punctuation and grammar with all financial information presented in GBP £ pounds sterling.

Checklist of evidence required

  1. PowerPoint presentation slides and accompanying resources used as part of the pitch (e.g. presentation slides including speaker notes, props, handouts)
  2. Pitch video recording
  3. Individual business plan documentation for the micro-business.
  4. Observation record produced by your assessor commenting on your ability to demonstrate individual responsibility and effective self-management in the preparation, delivery and review of the presentation of a high-quality pitch.

Criteria Covered By This Assignment

Criteria To achieve the criteria, you must show that you are able to:
B.P3 Explain your marketing plan for a selected business
B.P4 Explain how legal and financial aspects will affect the start-up of the business
C.P5 Pitch for funding to start up a micro business
C.P6 Review the viability and risks of the start-up using audience feedback
B.M2 Analyse the financial and marketing plans for your micro- business
C.M3 Effectively present an individual pitch to negotiate funding for a micro-business start-up, analysing audience feedback and viability issues.
B.D2 Evaluate your plan for a micro-business and justify your conclusions
C.D3 Demonstrate individual responsibility and effective self-management in the preparation, delivery and review of the presentation of a high-quality pitch.

Tasks

1 Describe the potential business opportunities for a micro-business start-up.
2 Review the factors that need to be considered to start up a micro-business.
3 Analyse the internal and external factors associated with a selected micro-business start-up.
4 Evaluate the internal and external factors associated with a selected micro-business start-up.

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